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Mon, 16 Jul 2018

Northeast Today

Assam Edition of North East India Fashion Week Held

Assam Edition of North East India Fashion Week Held
August 27
21:15 2017

The Assam edition of the North East India Fashion Week, building up for the premier fashion event’s 3rd edition in Itanagar later this year, was held on Saturday at the Assam Engineering Institute Field, Chandmari in Guwahati.

The organizer of the premiere fashion event is Affluent Ray of Light (ARL), a non-profit organization dedicated to globalize the social and cultural aspects of the different tribes of north east India.

The Assam edition of the event, christened ‘The Khadi Movement – Assam Edition’ on Saturday evening, was an insight to what’s in store for the guests at the three-day fashion extravaganza in Itanagar later this year. The event is conceptualized to inspire and encourage the upcoming handicraft artisans and designers of the region who are working exclusively towards the promotion of north east fabrics and culture. The Assam edition witnessed the participation of over 50 designers and indigenous weavers.

Speaking on the occasion, chief operating officer and founder of Affluent Ray of Light, fashion designer Yana Ngoba said, “ARL is committed to support upcoming and established talented designers from the region. We at ARL, along with our partner NGOs, aim to help these weavers and designers from the region to create a niche for themselves. We are working in the field of training, marketing, skill development, capacity building, cluster development, and promotion of handicraft artisans of the region for the last 7 years. The North East India Fashion Week is a reflection of this journey.”

Assam edition

Highlighting about the Assam edition of the fashion week, Jack Taniya Budh, chief operating officer for the Assam edition, said that the event is a prelude to the grand showcase that awaits fashion enthusiasts in Itanagar later this year. “The NEIFW is a movement to provide a congressional platform to tell the stories of nature and connect the world through tale-telling clothes and creations. Come and witness the nature’s stories through yarn and beads in Guwahati,” said Jack Taniya Budh, chief operating officer for the Assam edition of the North East India Fashion Week.

Talking about the relationship of fashion with tourism, Yana Ngoba said, “We desire to make a unique and positive contribution through fashion design. Tourism has vast potentials in the north east India region and if fashion can be integrated with tourism the overall industry will see a lot of positive change. We at ARL are trying our best to promote fashion tourism or culture tourism and explore the possible role the fashion industry can play in North East tourism sector.” Yana added that ARL’s moto of promote and support the yarn makers, weavers, designers and craftsman will help the northeast culture tourism industry.

ARL believes that it is very important to preserve the north east region’s rich fabrics, traditional handlooms and handicrafts, and very few of the designers from the region are making an effort to do so. Their mission is to promote and preserve the vast variety of indigenous textiles and crafts that are slowly losing popularity amongst the younger generation, through fashion shows and help create business and branding opportunities for industries directly or indirectly engaged in retailing handloom, textile fashion and life.

The weavers and designers who participated in the Guwahati promo are:

Arunachal Pradesh Weavers : Ratan Yak, Hibu Ollo, Tine Mena,  A. Tamuk, Hanyir Riba Ete and West Kameng Weavers traditional collection by Helping Hand weavers (NGO)

Arunachal Pradesh Designer: Nabam Chunkap, Milli Indira Dangngo, Dolly Moyong, Arang Biri, Tasso Lily, Ratan Utte and Angie Ngoba Chakpu

Assam Weavers: Roslyn Tokbipi, Krishna Sonowal, Dimonty Basumatary, Dimasa weavers’ collection by Dimasa tribe weavers, Tiwa weavers’ collection by Tiwa tribe weavers and Missing weavers’ collection by Missing weavers

Assam Designers: Anju Hazarika, Uday Kherkatary, Archana Kabra, Sunita Bora, Chitraleka Nwear and Rohila Engtipi

Meghalaya Designers: Rupert Lynrah

Mizoram Designers: Laltha Biki

Nagaland Weavers: Thekrunei-u-Shuya, Zubeni Kikon and Yatela Pongen

Nagaland Designers: Gloria Ovung and Menty Jamir



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